UI/UX Design
Storefronts designed around the way people actually shop.
We design every screen a customer touches, from the first landing page to the order confirmation. The goal is a store that feels obvious to use and unmistakably yours. Nothing generic, nothing borrowed from a theme.
Designed for the purchase, not the portfolio.
Good storefront design is a series of decisions about attention: what the customer sees first, what they need before they’ll commit, and what gets out of the way. We map those decisions before we draw anything, then design a system of pages that hold up as the catalog grows and the campaigns change.
What’s included
- Discovery and customer flow mapping
- Wireframes for every template
- High-fidelity design, desktop and mobile
- Product, collection, cart, and checkout screens
- Component library ready for development
- Two rounds of revisions per template
How it goes
01
Understand
We audit what you have, read your analytics, and talk to the people who answer customer emails. The brief comes out of that, not a template.
02
Structure
Wireframes first. We agree on what each page has to do before anyone argues about a color.
03
Design
Full designs for every template, mobile first, with real product photography and copy so nothing surprises you at build.
Where we’ve used it
All workFeno
AI-powered oral care
Migration off a legacy stack, a custom Shopify build, subscriptions, and the checkout work underneath
Numin
Functional energy drinks
A custom Shopify storefront built from scratch, no theme underneath
Vowels
Family skincare essentials
Brand system and storefront designed together, so neither one had to compromise
Design questions
Yes. Design and development are separate engagements. If your team builds in house or you have a developer you trust, we hand off a complete design system and stay available for questions during the build.
Almost always. We’re a storefront studio, not a rebrand agency. We take the identity you have and give it a home on the web. When the identity needs work, we’ll say so and bring in a partner or handle the pieces we’re good at.
Figma files organized by template, a component library, and a written guide for using it. If we’re also building, the same components show up as sections in your theme.
More in Design
We design beautifully. Interfaces, identity, and motion that make the brand feel inevitable.
All Design services- Art DirectionA visual point of view that runs through the whole store.
- Design SystemsComponents that let a small team ship like a big one.
- Landing Page DesignOne page, one offer, one job to do.
- Email DesignEmails that look like the brand and load like they should.
- Animation & InteractionMotion with a job, not motion for its own sake.